Dynamic 3PL Blog


Is your 3PL meeting your growing ecommerce needs?

Posted by Amanda Eminger on Dec 23, 2020 3:02:42 PM
Amanda Eminger


Trying to efficiently manage a growing supply chain gets difficult when you are doing it alone. In order to have continuous growth your business must be able to handle it. Packaging and shipping processes are two business aspects that suffer the most. This is where 3PLs come into play, especially this year. The COVID-19 pandemic changed the world as we once knew it and many businesses started to expand their services to online markets, which means handling all Ecommerce sales.

Ecommerce (electronic commerce/internet commerce) refers to the buying and selling of goods or services online and can also describe any type of commercial transaction that is performed through the internet. Since many stores had to close inside shopping or people were just too concerned to go in person this year, ecommerce shopping boomed and was projected to reach $27 trillion by the end of 2020.

Was your 3PL able to handle your B2C sales?

If you outsource your logistics requirements to a service provider, it is important to make sure they can handle all services that can be needed one day. A full service 3PL will take care of all your warehousing, transportation, and order fulfillment, but making sure they have the flexibility to keep up with your businesses needs on the B2C side is something that shouldn’t be overlooked.

small parcel

Here is why you should choose a 3PL that is comfortable handling Ecommerce sales:

B2B and B2C are handled very differently: Since handling these two different types of markets means integrating different strategies, you cannot just assume that your 3PL can handle both distribution styles. When you deliver to a business, they have logistics professionals and shipping teams that know how to receive shipments and deal with any problems. When you deliver to a consumer, they do not want any problems and expect a good customer experience. With B2C fulfillment you want accuracy, efficiency, personalization, and customer integration.

Greater Flexibility: Just because your business might currently only be B2B does not mean it will stay that way forever. Selecting a 3PL that distributes to both types of clients gives a business flexibility if they ever want to expand operations or change the businesses focus.

Better Response to changing shopping habits: Not too long ago, many people would never go buy clothes without feeling it, seeing it, or trying them on. Now a days, shopping for products sometimes seems like a chore for people and a lengthy process, which is why people are starting to online shop more. According to a study, there was 2.05 billion digital buyers in 2020 and is expected to rise to 2.14 billion in 2021. Making sure your business has the capability to do adapt to this change, is important for growth.

Luckily for you, Dynamic 3PL offers comprehensive services for even your smallest shipments. We can package your product straight from our warehouse and take advantage of discounted FedEx and UPS rates for efficient delivery.

Tags: Logistic Innovations, Warehousing, contract packaging, ecommerce

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